The Account Based Marketing agency for SME+

Sqrl offers the complete package: the software and the guidance to grow your B2B company with Account Based Marketing. We direct, your team executes. The result is a growth system that keeps working, even after we step back.

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For SME+ companies

Serious about
growth?

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Our approach suits B2B companies with longer buying journeys, higher order values and multiple decision-makers per deal.

Think industry, high-tech, manufacturing, IT and professional services. Companies that want to accelerate their growth, reach their dream clients, or get more out of their marketing than loose leads.

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Two ways to start with Sqrl

Not every company has the same needs. That is why there are two ways to begin with our approach. In both cases, you get access to the Sqrl software and build a complete ABM programme.

Director package

Director

We guide you step by step through the entire programme. All workshops, sprints and interim support. Your team executes, we direct, safeguard quality and steer where needed.

Ideal if you want Sqrl’s structure and expertise, but keep execution in your own hands.

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Do it yourself package

DIY

We onboard your team, train you in the approach and the software, and give you a flying start. After that, you take it from there.

Ideal if you have the capacity and experience in-house and mainly need a solid starting point.

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Want us to handle execution too? We can. Ask about it on the call.

From foundation to live campaign in three months.

Our programme runs through five components. Each one builds on the last, and you work alongside Sqrl throughout: we explain the theory, we set the first frameworks together, and you capture everything in the software. So by the end, you not only know what to do, you can actually do it yourself.

ABM Fundamentals

The whole team (sales, marketing and management) aligned on what ABM is and how our approach works.
We form your Business Development Team and lay the foundation. Including training in the software.

Target Account List

You map your market and build a list of the accounts that genuinely matter.  
Using AI agents in the software, you find and classify the companies that fit best.

Decision Making Unit

The whole team (sales, marketing and management) aligned on what ABM is and how our approach works. We form your Business Development Team and lay the foundation. Including training in the software.

Campaign plan

We bring it all together in a concrete campaign plan: which message, which buying group, which touchpoints.  From first visibility to Sales Qualified Lead.

Always-on campaign

As soon as your Target Account List is ready, your brand awareness campaign goes live. It runs continuously and reveals which accounts are showing interest. Sqrl handles the execution and optimisation of this campaign.

The Fundamentals component is always the starting point. The other components you take on as it suits you, separately or as a complete programme.