Pipeline is no coincidence.
It is a system.
Sqrl is the integrated ABM platform for agencies that want to connect marketing and sales for their B2B clients. From target account to sales opportunity, in one platform.
About Sqrl
Account Based Marketing as a squirrel
Just as a squirrel prepares for the coming seasons, Sqrl is built on one belief: growth should never depend on luck, timing, or an empty pipeline.
A squirrel carefully selects, gathers, and stores what is most valuable. Not everything it finds. Only what has value for the future. This is how Sqrl views B2B growth.
Where it begins
Success in complex markets starts with three questions

Which accounts are worth your time?
Ideal B2B accounts, captured on a Target Account List and enriched with company data.

Who influences the decision?
The Decision Making Unit per account, structured in buying groups and buying personas.

When is there real buying intent?
Intent signals from all touchpoints show when an account is sales ready.
For whom
Made for agencies with B2B clients
Sqrl is made for agencies that want to connect marketing and sales for their B2B clients. Those clients have longer buying cycles, higher contract values, and multiple decision-makers per deal.
Sales is rarely a straight line there. Decisions take time, buying groups are complex, and marketing and sales can no longer operate separately. To create a real pipeline, both teams work from the same accounts, the same data, and the same view of progress.
One platform
Data, marketing and sales in one continuous journey
From identifying ideal accounts and buying groups to intent data, nurturing, activation and sales: everything is in one platform. The result is proactive business development, a more efficient use of marketing and sales resources, and demonstrable marketing ROI.
Collect the right accounts
Sqrl helps you collect the right accounts, nurture the right relationships, and build pipeline for the upcoming seasons.
- The first 6 weeks free
- All features included